Create Custom Product Type in WooCommerce With WordPress

How to create a Custom WooCommerce Product Type With WordPress: In the world of e-commerce, customization plays a crucial role in providing a unique and personalized shopping experience to customers. With WooCommerce, a popular e-commerce plugin for WordPress, you have the flexibility to create custom product types that go beyond the standard offerings.

In this article, we will explore “How to Create a Custom WooCommerce Product Type With WordPress” and unlock a whole new level of possibilities for your online store.

What is a Custom Product Type?

Before we delve into the process of creating custom product types, let’s first understand what they are. In WooCommerce, a custom product type refers to a unique category of products that differs from the default product types such as simple, variable, or grouped products. Custom product types allow you to add specialized functionalities, attributes, and behaviors to your products, tailored to meet specific customer needs.

Understanding Custom Product Types

Before we dive into the technical aspects, let’s gain a clear understanding of what custom product types are and why they are beneficial for your WooCommerce store. Custom product types allow you to create specialized product variations that go beyond the standard options available in WooCommerce. Whether you want to offer unique services, customizable products, or subscription-based offerings, custom product types empower you to cater to your business needs effectively.

Setting up a Development Environment

To begin the process, we need to set up a local development environment where we can make the necessary code modifications and test our custom product type. We will cover the steps to install WordPress and WooCommerce on your local machine using tools like XAMPP or MAMP.

Creating the Custom Product Type

Now that our development environment is ready, we can start creating our custom product type. Below is an example of the code modifications required to add a new product type:

// Define the custom product type
function custom_product_type() {
class WC_Product_Custom extends WC_Product {
public function __construct( $product ) {
$this->product_type = 'custom';
parent::__construct( $product );
add_action( 'init', 'custom_product_type' );

// Add the custom product type to WooCommerce
function add_custom_product_type( $types ) {
$types['custom'] = __( 'Custom Product', 'your-textdomain' );
return $types;
add_filter( 'product_type_selector', 'add_custom_product_type' );

In this code snippet, we define a custom product type called “Custom Product” and add it to WooCommerce.

Implementing Product Variations

In this section, we will take our custom product type a step further by implementing product variations. Below is an example of the code modifications required to add variations to our custom product type:

// Add variation support to the custom product type
function add_variation_support() {
add_filter( 'woocommerce_product_data_tabs', 'add_variation_tab' );
add_action( 'woocommerce_product_data_panels', 'add_variation_panel' );
add_action( 'init', 'add_variation_support' );

function add_variation_tab( $tabs ) {
$tabs['variations'] = array(
'label' => __( 'Variations', 'your-textdomain' ),
'target' => 'variation_options',
'priority' => 50,
return $tabs;

function add_variation_panel() {
global $product_object;
include( 'admin/custom-product-variation.php' );

This code snippet enables the variation functionality for our custom product type by adding a “Variations” tab and associated options to the product data.

Testing and Troubleshooting

Once we have implemented our custom product type and variations, it’s crucial to thoroughly test and troubleshoot the functionality. Ensure that the custom product type appears correctly in the WooCommerce admin panel and that the variations work as expected on the front end of your store.

FAQs: How to create a Custom WooCommerce Product Type With WordPress

1: Can I create multiple custom product types in WooCommerce WordPress?

Yes, you can create multiple custom product types in WooCommerce WordPress. The custom product type plugin allows you to define and configure as many product types as you need, each with its unique attributes and behaviors.

2: Will my custom product types be compatible with WooCommerce updates?

It’s essential to choose a custom product type plugin that is actively maintained and regularly updated to ensure compatibility with future WooCommerce updates. Before installing a plugin, check its reviews, ratings, and compatibility information to make an informed decision.

3: Can I convert existing products to custom product types?

Converting existing products to custom product types can be a complex process, depending on the number of products and their attributes. It’s recommended to consult a developer or an expert familiar with WooCommerce to assist you in this task.

4: Are there any performance implications of using custom product types?

When creating custom product types, it’s crucial to consider the performance implications, especially if you have a large inventory. Adding too many custom attributes or fields can impact the loading speed of your website. Optimize your product data and regularly monitor the performance to ensure a smooth shopping experience for your customers.

5: Can I use plugins or extensions with custom product types?

Yes, you can use plugins or extensions with custom product types in WooCommerce. However, it’s important to choose plugins that are compatible with custom product types to avoid any conflicts or functionality issues.

6: Are there any limitations to creating custom product types?

While creating custom product types offers great flexibility, there are a few limitations to keep in mind. Some limitations include third-party compatibility, theme compatibility, and potential conflicts with other plugins or customizations. Always thoroughly test your custom product types before deploying them to your live website.


Creating custom product types in WooCommerce WordPress allows you to go beyond the standard offerings and provide a unique shopping experience to your customers. By adding specialized features, attributes, and behaviors, you can tailor your products to meet specific needs and stand out in the competitive e-commerce landscape.

Remember to choose a reliable custom product type plugin, thoroughly test your creations, and keep an eye on performance to ensure a seamless shopping experience for your customers.

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